Shelly K. Stump, M.S.J.
Advising Director
Public Relations, Advanced Public Relations
Morgantown, WV
E-mail Prof. Stump
Prior to joining the IMC administration in 2006, Stump spent eight years as a marketing specialist in the healthcare industry. She developed marketing and communication plans to recruit students and increase visibility for three academic healthcare programs, as well as to increase patient visits and physician referrals to the University Hospital and various outpatient clinics.
Stump also spent 10 years working in the cable television industry for cable service providers FrontierVision, Times Mirror Cable Television and Cox Communications, currently the nation’s third largest cable provider. Her responsibilities included strategic planning and promotion of existing and new product lines, such as digital phone service, digital cable service, wireless phone service and high-speed Internet access.
